Project Background
Alpha Group held its ecosystem monetization kickoff in Guangzhou under the theme 'STAR IP Era', with approximately 1,200 attendees. As a significant event in the animation and cultural industry, the kickoff aimed to unveil a new IP strategy and engage industry chain partners to explore commercial monetization paths for the IP ecosystem.
Services Provided
TowinExpo provided event execution and on-site setup services for the kickoff, covering stage and space design, material production, process coordination, and on-site implementation. Based on the conference theme and venue conditions, the team planned a logical layout to ensure efficient connectivity among registration, main venue, and exhibition areas, facilitating a smooth event flow.
Execution Highlights
During project execution, TowinExpo paid close attention to detail and time management. From pre-event preparation to the event day, the team followed up on stage construction, lighting and sound debugging, and material placement, ensuring every aspect met safety and quality standards. Meanwhile, the team coordinated with the organizer for rehearsals and on-site scheduling, effectively handling unexpected situations to keep the event on plan.
On-Site Presentation
Project Summary
The kickoff was successfully held with good on-site order and a tight schedule. Through professional event execution and on-site setup capabilities, TowinExpo provided reliable support for Alpha Group, demonstrating its comprehensive service strength in conference and event management.