Project Information
Event: 2025 Beijing International Fire Protection Exhibition (CIFE)
Date & Location: October 13-16, 2025 | China International Exhibition Center (Shunyi Hall), Beijing
Services: Booth concept design & 3D rendering, large-scale vehicle layout planning, on-site construction management, brand visual identity integration, event execution support.
On-site Presentation
The final execution achieved a near-perfect restoration of the original 3D blueprints, creating a breathtaking industrial landscape. The entrance featured striking landscape installations with massive "SANY" lettering and thematic sculptures, while the "Star Product Zone" showcased towering JP100 high-altitude platform fire trucks and forest suppression vehicles against the blue sky. A simulated asphalt road layout guided visitors seamlessly through the machinery, blending the sheer power of heavy rescue equipment with an orderly, professional visitor flow.
